Digital Marketing & Communications Analyst (Specialist)

Location: Kumasi, Oasis of Love Road

Working Hours: 40 hours/week

Job Summary

AmaliTech seeks a dynamic Digital Marketing & Communications Analyst to join our team in Kumasi. This role focuses on community management and involves supporting the implementation of a comprehensive social media strategy. As the Community Manager for our social media handles, you will engage with our audience, foster relationships, and drive brand awareness. Additionally, you will collaborate closely with our international marketing team to create blog posts and leverage online marketing analytics to gather insights.

Key Responsibilities
  • Supporting the implementation of a comprehensive social media strategy for AmaliTech
  • Community management of our social media handles
  • Composing online content for the company’s website, including creating blog posts
  • Employing online marketing analytics to gather information from web and social media pages
  • Writing marketing literature for company collaterals and press releases
  • Composing press releases for the Ghanaian market in close alignment with the press team from Germany
  • Building press relationships with local journalists and magazines
  • Researching and applying to awards and competitions
  • Planning and implementation of additional marketing projects
  • Bachelor’s degree in marketing, communications, business or related field
  • In-depth knowledge of marketing techniques and databases
  • In-depth knowledge of social media platforms
  • Proficient in MS Office and marketing software
  • Knowledge of CRM tools and online analytics
  • Ability to multi-task and meet strict deadlines
  • Excellent communication and interpersonal skills
  • Excellent writing skills
  • Good understanding of office management
  • Knowledge of the use of SEO is an advantage
  • Ability to follow instructions and work independently on projects
  • Bonuses and gift vouchers
  • Internet data allocation for remote work
  • Medical insurance (includes eye care and dental)
  • Employee welfare benefits (for weddings, funerals)
  • Interest-free loans for accommodation
  • Employee bonding activities (bi-monthly happy hour, sporting activities)
How to Apply

Interested and qualified applicants should click the “Apply Now” button and follow the instructions to apply.

Ensure you have these documents before applying:

  • Latest copy of CV (PDF format)
  • Relevant Certificates
Recruitment Process:
1. Application
2. Online Interview(s)
3. Job offer
The application deadline is May 15, 2024.

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